At the 2024 NAB Show, Viaccess-Orca will demonstrate a suite of data-centric and AI-driven solutions designed to simplify service operations, boost monetization, and improve viewing experiences for video service providers.
New Solutions Aim to Streamline Operations
Viaccess-Orca is unveiling Multi-X, a cross-platform solution that allows service providers to manage diverse operational groups through a single unified offering. This tool caters to various business requirements such as multi-regions, multi-brands, and multi-enterprises, ensuring tailored TV experiences for each group’s unique user base.
Enhancing User Experiences
The company will showcase its state-of-the-art TV platform, an end-to-end data-driven solution that includes service delivery, content protection, a multiplatform video player, customizable TV apps, business analytics, AI-based targeted advertising, FAST, monitoring, and recommendations. These features aim to deliver outstanding viewing experiences.
AI for Monetization
Viaccess-Orca is leveraging AI, ML, and MLOps across its product offerings to help video service providers adapt to the evolving TV landscape. This includes enhancements to the TV platform, Secure Video Player, Targeted TV Advertising solution, and Anti-Piracy Services.
Audience Segmentation Service
The company will highlight its Audience Segmentation Service (VO Segmenter), a tool that allows providers to segment viewers based on geographic, demographic, psychographic, and behavioral criteria to drive revenue growth. VO Segmenter has been shortlisted for the IABM BaM Awards.
Quality of Service Improvements
Viaccess-Orca’s QoX suite is designed to help operators ensure superior streaming experiences with state-of-the-art QoE and QoS monitoring, failure prediction, and device monitoring. This enables operators to improve subscriber satisfaction, reduce churn, extend viewing times, and grow revenues.
Generative AI for Personalization
During the NAB Show’s Broadcast Engineering and IT Conference (BEITC), Alain Nochimowski, Chief Technology Officer at Viaccess-Orca, will discuss the power of Generative AI for personalizing video content. The session is scheduled for Monday, April 15 at 11:50 a.m. in the Las Vegas Convention Center.