Telestream has announced plans to showcase technology that is designed to boost revenue streams by moving video from injest to any screen that may be chosen or needed at the 2017 NAB Show (booth SL3316) this April in Las Vegas. Telestream, based in Nevada City, California, will be demonstrating a full complement of tools to move video from ingest to any screen: efficiently handling all the latest formats and standards, including HDR, IMF, 4k and UHD, integrating social media into the broadcast workflow, and monetizing content through live event and live linear streaming.
Telestream provides world-class live and on-demand digital video tools and workflow solutions that allow consumers and businesses to transform video on the desktop and across the enterprise. Many of the world’s most demanding media and entertainment companies as well as a growing number of users in a broad range of business environments, rely on Telestream products to streamline operations, reach broader audiences and generate more revenue from their media. Telestream products span the entire digital media lifecycle, including video capture and ingest; live and on-demand encoding and transcoding; subtitling and captioning; playback and inspection, delivery, and live streaming; as well as automation and orchestration of the entire workflow.
A particular focus for Telestream, at the 2017 NAB Show, will be live video streaming. At the show, Telestream will demonstrate how to achieve enterprise-class live capture and content streaming with its Lightspeed Live Stream and Lightspeed Live Capture applications. Lightspeed Live Stream solves the problem of preparing real time content for adaptive bitrate live event and live linear streaming while Lightspeed Live Capture can independently ingest multiple channels of SD or HD or a single channel of UHD.
Paul Turner, Telestream's Vice President of Enterprise Products said that,
“While we’ve been developing full support for UHD, 4K and HDR video formats, consumers are now familiar with and driving growth with HDR adoption in particular. Whether NAB attendees need to move HDR video through their existing workflows, transcode it for use in non-HDR environments, insert QC checks or handle closed captions and subtitles, Telestream has tested, proven solutions to handle it.
The 2017 NAB Show, being held in Las Vegas April 22-27, is home to the world's largest collection of vendors driving the future of media and entertainment. From content creation to consumption, a myriad of solutions await you on the Show Floor and are organized into eight Exhibit Categories to allow for efficient exploration. Get the first look at new products, discover import/export opportunities, and experience next-generation technologies through interactive exhibits, live demonstrations and technology-focused pavilions.
Visitors to the Telestream booth will see how the
Vantage Media Processing Platform streamlines operations and creates new revenue streams by orchestrating discrete tasks. Vantage allows users to ingest, edit, transcode, QC, package, monetize, and distribute their media. It currently supports HDR, UltraHD and 4K and IMF.
For organizations looking to add social media distribution to their broadcast, cable and over-the-top video workflows, Telestream will showcase, at the 2017 NAB Show, its Social Media Solution, which enables marketing professionals easily to post video, text and images to multiple social media destinations including YouTube, Twitter, LinkedIn, Google+, Vimeo, Facebook and Brightcove. Social Media Solution helps bridge the gap between social media and traditional broadcast departments, allowing both groups to maximize efficiency.
Telestrem's Vice President of Marketing, Scott Murray, states that,
“Professional video organizations uniformly recognize the need to connect with their audiences through social media and OTT platforms. Telestream continues to meet the needs of our industry with tools to stream to Facebook Live and to simply, elegantly batch-publish video from existing workflows to social media channels with customization and monetization options."
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