Media companies can now leverage advanced job management and automation tools from qibb, which has launched its services on AWS Marketplace. These innovations aim to enhance workflow orchestration and reduce costs through enhanced integration with AWS services.
New Integrations and Job Management Features
The collaboration between qibb and Amazon Web Services (AWS) simplifies procurement processes for media companies by allowing them to manage purchases directly through their existing AWS accounts. This streamlined approach consolidates billing and integrates essential AWS services such as Amazon S3, Rekognition, Transcribe, and Bedrock into media workflows.
Scott Goldman, US General Manager at qibb, stated, “Listing qibb on the AWS Marketplace streamlines procurement and ensures our customers can scale workflows quickly within the AWS ecosystem.”
AI-Driven Workflow Templates
During NAB Show 2025, qibb will showcase how AI is being integrated into media supply chains. This includes using LLMs from OpenAI or Google for customized storytelling and asset descriptions, as well as automatically identifying and clipping highlights for news or sports content.
- Flexibility: Users can easily switch between different AI tools.
- Customization: Precise adjustments to prompts and parameters are possible for specific applications.
- Control: Centralized monitoring and cost management are provided through qibb’s dashboard.
Enhanced Job Management Capabilities
New job management features from qibb offer comprehensive control and efficiency. Users can manage all jobs from a single interface, providing end-to-end visibility and flexibility.
- Comprehensive control: Advanced scheduling, progress tracking, priority queuing, and approval checkpoints are available.
- Flexible workflow adaptation: Capabilities for cancellation, deletion, job retries, and approval-based release points enhance adaptability.
- Accelerated deployment: Faster validation leads to quicker rollouts of new media services.
Introduction of AI Copilot
qibb’s AI Copilot, a conversational AI-powered assistant, is designed to build, optimize, document, and troubleshoot workflows using natural language prompts. This tool accelerates workflow development and highlights optimization opportunities.
Roman Holzhause, CTO at qibb, commented, “Media teams now have precise control and unprecedented flexibility, enabling them to streamline workflows and deliver content faster.”
Exhibiting at NAB Show 2025
The new features will be demonstrated at the Qvest (W2055) and Fonn Group (SL6826) booths during NAB Show 2025. qibb experts will provide live demos and answer questions at these locations.


