IBC2015 Innovation Awards Finalist
Amagi, a cloud-based broadcast infrastructure and targeted TV advertising solutions provider, has been named a finalist in the IBC2015 Innovation Awards contest. The company's innovative content regionalization solution, which allows for the efficient delivery of regionalized channels without compromising audiovisual quality, has been shortlisted in the 'Content Distribution' category.
The solution was developed in collaboration with Sundance Channel Global and utilizes Amagi's STORM regionalization platform. This platform enables broadcasters to receive satellite feeds, recognize remote-insertion triggers, and insert regional content seamlessly.
Solution Benefits
According to Srividhya Srinivasan, co-founder of Amagi, the solution reflects a growing need for TV networks to deliver regionalized channels efficiently and cost-effectively. The company's advanced cloud technologies have enabled clients to address viewer preferences around the world at a fraction of the cost compared with traditional satellite and fiber-based delivery models.
Sundance Channel Global Experience
Dave Alworth, vice president, operations and program administration at Sundance Channel Global, praised Amagi's STORM platform for enabling the network to meet viewer demands and increase its offering of locally relevant programming. The solution has been deployed at headends in Brazil using Amagi's enhanced satellite receiver STORM IRD.
Awards Ceremony
The IBC Innovation Awards celebrate creativity and collaboration in the broadcasting and electronic media industries. Winners will be announced during the IBC2015 Awards Ceremony, which will take place on September 13 at the RAI in Amsterdam.