Digital storage plays a significant role in the professional media and entertainment industry.  Digital storage for the M&E industry has demand characteristics often very different from typical IT storage because of the performance requirements of real-time video in capture, editing and post-production as well as distribution.  On the other hand, the ever growing archive of long-tail digital content and increasing digitized historical analog content is swelling the demand for cold as well as warm archives using tape, optical discs and hard drive arrays. Coughlin Associates, a well known analyst firm covering digital storage trends in the Media and Entertainment industry is conducting their 2016 survey for the upcoming report on Digital Storage for Professional Media and Entertainment, to be published later this year. The 2016 Digital Storage in Media and Entertainment End User Survey is already underway. Coughlin Associates is seeking additional Media & Entertainment professionals to participate in the survey to improve the accuracy of the report's metrics. Here is the link for the survey: https://www.surveymonkey.com/r/ZP7LYBY  "This survey is intended for media and entertainment professionals and is designed to determine the industry's digital storage needs and expectations for the capture and creation of raw content, editing and post production, distribution of content, digital archiving as well as digital conversion and preservation," said Tom Coughlin, President and CEO of Coughlin Associates. "The results of this survey will be used to create the Coughlin Associates' report on Digital Storage for Professional Media and Entertainment.  We will be glad to share some of the top level results from the survey with participants. The survey will stay open until May 15, 2016." For more information on Coughlin Associates go to www.tomcoughlin.com.